TechCrunch takes its biggest European event back to Berlin

Guten Tag, European startup fans! TechCrunch is back to the Arena Berlin in the heart of Berlin, Germany for Disrupt Berlin 2017.

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Although Disrupt is returning to Berlin after a three-year stint in London, this is not to be thought of as a purely “Berlin” event. This is a European event, which happens to be in Berlin. So startups and investors from all over the European ecosystem will come.

The 6,500 square meter Arena was built in 1927 as an omnibus depot, and at the time was the largest freestanding hall in Europe. The Arena was used as a weapons storage for the Third Reich during World War II and was converted to a refugee camp after the war was over.

The Arena was extensively renovated in 2000 into an impressive venue for events for up to 9,000 people. The combination of 1920s architecture, historical significance and modern amenities make the Arena Berlin one of the most popular event spaces in the city, and you’re really going to enjoy it.

Not to reveal too many details for the show just yet, but you can check out a list of past speakers and learn more about the various components of the show on the Disrupt Berlin page to get a sense of what will be in store for you.

Disrupt Berlin 2017 takes place December 4-5, and you can sign up for two-for-one tickets to the show here.

Digital Marketing: from AI to Ephemeral Marketing and Virtual Reality: future digital trends of 2017

The sphere of digital marketing is about to become the most complex of all time and the brands are “embracing” different paradigms and are working on a set of tools to deal with the scenario changes.

This 2017 has many changes in the pipeline ready to leverage the hyper-connected generation, and to walk the thin line that divides the Automation human interaction.

Ephemeral Marketing, via Augmented Reality and Virtual Reality: these are the digital trends that are gradually taking shape and will have a major impact on marketing and communication.

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According to research of Weber Shandwick, 68% of CMOs said that their companies are already in the planning stages AI, or are already using the technology. While 2016 was pointing towards the importance of Artificial Intelligence, 2017 will require its use.  Investments this year are going to triple, and will be the same AI technology to drive the business decisions opening.

Will the brand be ready to take up the challenge and opportunities represented by all these digital breaking trend?


					

MeetUp Berlin – German language and bureauCRAZY

Hi Everyone,

are you a NewBerliner,  live there for ages or just passing through? If you would like to settle down your business activities or you are a fresh start-up which looks for support with the german bureaucracy and language, just join us to the first MeetUp on 27.03.2017 at 7pm. We will meet to discuss together all the steps for getting the most out of this city without wasting preciuos time.

Just check it out, we will be glad to see you there! Don’t miss it!nn.jpg

Cheers!

Bio Products in Berlin – Good buy

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Recently, I discovered the products of Wyld, which stand out directly because of their unusual and beautiful packaging. A beautiful, clear and modern design that I find very appealing between all the squeaky or old-fashioned packaging. But there is still a lot more in and behind the packaging. The still young company has so far positioned itself in the areas of muesli and superfoods.

All Wyld products have been developed together with experts, natural, 100% organic, free from additives and flavor enhancers. The company attaches great importance to high quality, which is strictly tested.

I have tested the Chia seeds, the Cacao Nibs and the low carb muesli currant (unfortunately not 100% vegan because it contains honey – but Wyld is not a pure vegan brand), and all the products are very good. The muesli tasted pleasantly less sweet than most others on the market. Stay updated with the last bio products trends.